Designer Bio
Discover the Essence of Timeless Elegance with Aisha
Aisha’s journey into the world of design began with a simple yet powerful act at just four years old: drawing. What started as a childhood pastime blossomed into a sophisticated means of self-expression. Her early international travels and diverse social network instilled in her a profound love for exploring different cultures, while her appreciation for art, architecture, nature, and vibrant cities around the globe continuously inspire her unique design aesthetic.
As a teenager, Aisha was captivated by runway legends like Iman and Cindy Crawford, and style bibles such as Harpers Bazaar. These influences nudged her toward modeling and pageantry. Witnessing designers transform mere concepts into exquisite creations ignited her passion for fashion design. Naturally, she delved into sewing and collaborated with designers, falling in love with the intricate processes behind the fashion world. This passion became her calling—designing women’s clothing that blends beauty, practicality, and joy.
Aisha honed her craft by studying the stages of design and the fashion industry in New York, Italy, and the UK. She trained at three premier fashion schools, including the Fashion Institute of Technology (FIT) in NY, Istituto Marangoni in Italy, and Polimoda International Institute, where she earned a master’s degree in Luxury Business Management. These experiences afforded her invaluable insights and opportunities to work with top-tier fashion firms.
During her time at design school in Italy, Aisha gained real-world experience in the design room at Rachel Roy, NY. Thiswas followed by a memorable internship at Alexander McQueen, where she focused on embroidery, beading, and print-pattern design. At McQueen, she was privileged to learn directly from the visionary designer, gaining a new perspective on breaking down the human form and reassembling it into stunning fashion pieces. Her journey continued with roles at prestigious luxury brands like Louis Vuitton, Van Cleef & Arpels, and Cartier, where she interfaced with clients to better understand their desires and refine her brand’s vision.
The name Aisha (pronounced EYE-sha) means alive and well, perfectly encapsulating the brand’s spirit. Her tagline, Quintessential dressing, outfitting a beautiful life, reflects her philosophy of creating a beautiful, joyful existence for all. Inspired by Feng Shui, Aisha applies its principles to her designs, infusing themes, colors, and symbols that promote harmony and enlightenment. Her collections are not just garments—they are experiences that aim to uplift and empower the wearer.
Aisha’s designs are a testament to her training, professional experiences, and life lessons. As a woman designing for women, she understands the desire for practical yet beautiful clothing that makes one feel good. Her ultimate goal is to spark happiness in everyone who wears AISHA RTW, celebrating the sheer beauty of living.